Certificate in International Business Development & Sales

Description

Course Name: Certificate in International Business Development & Sales

Course Id: CIBDS/Q1001.

Eligibility: 10+2 (higher Secondary) or equivalent.

Objective:

• To equip students with the skills and knowledge needed to manage and lead in the international business environment.
• To provide an understanding of international markets, global trade regulations, cultural differences, and business strategies used by companies operating across borders.
• To prepare students for leadership roles in international organizations, focusing on global business management, marketing, finance, and strategic planning.

Duration: Three Months.

 How to Enroll and Get Certified in Your Chosen Course:

 Step 1: Choose the course you wish to get certified in.

 Step 2: Click on the “Enroll Now” button.

 Step 3: Proceed with the enrollment process.

 Step 4: Enter your billing details and continue to course fee payment.

 Step 5: You will be redirected to the payment gateway. Pay the course and exam fee using one of the following methods:
Debit/Credit Card, Wallet, Paytm, Net Banking, UPI, or Google Pay.

 Step 6: After successful payment, you will receive your study material login ID and password via email within 48 hours of fee payment.

 Step 7: Once you complete the course, take the online examination.

 Step 8: Upon passing the examination, you will receive:
• A soft copy (scanned) of your certificate via email within 7 days of examination.
• A hard copy (original with official seal and signature) sent to your address within 45 day of declaration of result.

 Step 9: After certification, you will be offered job opportunities aligned with your area of interest.

Online Examination Detail:

Duration- 60 minutes.
No. of Questions- 30. (Multiple Choice Questions).
Maximum Marks- 100, Passing Marks- 40%.
There is no negative marking in this module.

Marking System:
S.No.	No. of Questions			Marks Each Question		Total Marks
1	10			5		50
2	5			4		20
3	5			3		15
4	5			2		10
5	5			1		5
	30					100
How Students will be Graded:
S.No.		Marks	Grade
1		91-100	O (Outstanding)
2		81-90	A+ (Excellent)
3		71-80	A (Very Good)
4		61-70	B (Good)
5		51-60	C (Average)
6		40-50	P (Pass)
7		0-40	F (Fail)

 Key Benefits of Certification- Earning a professional certification not only validates your skills but also enhances your employability. Here are the major benefits you gain:

 Practical, Job-Ready Skills – Our certifications are designed to equip you with real-world, hands-on skills that match current industry demands — helping you become employment-ready from day one.

 Lifetime Validity – Your certification is valid for a lifetime — no renewals or expirations. It serves as a permanent proof of your skills and training.

 Lifetime Certificate Verification – Employers and institutions can verify your certification anytime through a secure and reliable verification system — adding credibility to your qualifications.

 Industry-Aligned Certification –All certifications are developed in consultation with industry experts to ensure that what you learn is current, relevant, and aligned with market needs.

 Preferred by Employers – Candidates from ISO-certified institutes are often prioritized by recruiters due to their exposure to standardized, high-quality training.

 Free Job Assistance Based on Your Career Interests – Receive personalized job assistance and career guidance in your preferred domain, helping you land the right role faster.

Syllabus

Fundamentals of International Business: Definition and scope of international business, Difference between domestic and international trade, Globalization and its impact on business, Modes of entering international markets, International business environment (economic, political, legal), Cultural influences on global business, Role of international institutions (WTO, IMF, World Bank), International trade theories, Risks in international business, Trends and challenges in global markets.

International Market Research and Analysis: Importance of market research in international business, Primary and secondary research methods, Identifying and analyzing target markets, Country selection criteria, Competitor analysis and benchmarking, Customer profiling in international markets, Tools for market trend analysis, SWOT and PESTEL analysis, Data sources for global trade information, Preparing international market entry reports.

International Sales and Marketing Strategies: Global marketing mix (product, price, place, promotion), Product adaptation vs. standardization, International pricing strategies, Distribution channels in global markets, International promotional tools and advertising, Role of digital marketing in global sales, Personal selling and trade shows, Branding in international markets, Relationship marketing and CRM, Case studies of successful international marketing.

Export-Import Procedures and Documentation: Introduction to export and import process, Export documentation and compliance, INCOTERMS and their applications, Customs clearance and duties, Licensing and regulations, Packing, labeling, and shipping procedures, Role of freight forwarders and customs brokers, Payment methods (LC, advance, open account), Export financing and insurance, Government export promotion schemes.

Sales Negotiation and Cross-Cultural Communication: Principles of effective negotiation, Stages of the sales negotiation process, Cross-cultural communication styles, Overcoming cultural barriers in sales, Building rapport and trust with international clients, Handling objections and closing sales, Legal and ethical issues in international negotiations, Use of technology in virtual negotiations, Time zone and language considerations, Role plays and simulation exercises.

International Business Development Planning: Strategic planning for international growth, Identifying and evaluating new business opportunities, Partner and distributor selection, Building and managing global sales teams, KPIs and performance measurement, International business proposal writing, Budgeting and resource allocation, Risk management in business development, Sustainability and CSR in international operations, Final project or business development plan presentation.